The Definitive Guide for Recruiting Email Outreach: 2022 Edition

Benchmarks and best practices for messaging passive talent

Sourced candidates are 5x more likely to be hired than inbound candidates, and up to 80% of recruiting now happens before application. These are just two data points that explain why outbound recruiting is one of the essential things for recruiters to get right.

We analyzed about 10 million outreach sequences sent through Gem to bring you the 2022 edition of “The definitive guide for recruiting email outreach.” You’ll find actionable insights and examples to create successful outreach sequences that help you stay competitive in today’s marketplace.

Download the guide to learn:

The ideal number of stages in an outreach sequence, along with industry benchmarks
The best-performing personalization tokens for subject lines and email body copy
Best practices for message length and content—including the specific words that tend to elicit responses
Best (and worst!) send times by day, hour, and role
Other insights on diversity outreach and using send-on-behalf-of (SOBO)

First Name:

Last Name:

Job Title:

Company Name:

Business Email:

Phone Number:

UTM Source:

UTM Medium:

UTM Campaign:

UTM Term:

UTM Content:

GCLID (L):

Ready to get started? Sign up now!

Lorem ipsum dolor sit amet

Ut Enim Minima

Sed ut perspiciatis unde omnis iste natus error sit voluptatem!

Quis Autem Vel

Nemo enim ipsam voluptatem quia voluptas sit odit aut fugit!

Quo Voluptas

Ut enim ad minima veniam, quis nostrum exercitationem ullam!

Ut Enim Minima

Neque porro quisquam est, qui dolorem ipsum quia dolor sit amet, consectetur, adipisci velit, sed quia non numquam eius modi tempora incidunt ut labore et dolore magnam aliquam quaerat voluptatem.

Quis Autem Vel

Ut enim ad minima veniam, quis nostrum exercitationem ullam corporis suscipit laboriosam, nisi ut aliquid ex ea commodi consequatur? Quis autem vel eum iure reprehenderit qui in ea voluptate velit

Quo Voluptas

Neque porro quisquam est, qui dolorem ipsum quia dolor sit amet, consectetur, adipisci velit, sed quia non numquam eius modi tempora incidunt ut labore et dolore magnam aliquam quaerat voluptatem.