In recruitment, persistence pays. Which is why it’s surprising that so many recruiters take a one-and-done approach to email outreach. Studies have shown that it can take between 12 and 20 touchpoints to influence a career decision. Our own data at Gem shows that a single email sees, on average, a 13% reply rate, while a 4-email sequence sees a 32% reply rate. So why not 2.5x your response rate with a few additional reach-outs? A multi-stage sequence lets you unfold a narrative about your company and your prospective candidates’ place there. Download this guide to learn how to use it effectively.
Download Gem’s newest guide to learn best practices on how to craft an email outreach sequence, including:
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